We believe it was Don Draper who came up with the phrase “you are what you wear” and of course that is absolutely not true unless of course you wear another human*.
However, it has been proven in zero official studies that this t-shirt will improve your life, from the moment you feel its 100% organic cotton brush against your skin. Also, when you wear this t-shirt for 5 days in a row (because that’s what creatives do), due to its simple understated design, nobody will suspect anything as long as you use an adequate amount of deodorising antiperspirant.
William Shakespeare was the first creative to decide that the plain white t-shirt was the uniform of the minimalist creative. Sadly we were too late to invent this particular shirt for Bill, but we have it on good authority that he’d probably have bought 3 for himself, and several as gifts for the admins of his “Authors who want to be appreciated posthumously” facebook group. This made him their “member of the month” for April 1616.
This custom t-shirt is made from 100% organic cotton (certified OCS 100 by Ecocert Greenlife), and grown without chemical fertilizers and pesticides.